PANEL DISCUSSION#1: HOW TO PREPARE B2B SELLERS FOR VIRTUAL SALES
Amidst the global pandemic, organizations have pivoted to a new way of buying and selling from each other. For B2B sales, digital, remote selling is the way of the future. In fact, 96% of sales teams across the globe have fully or partially shifted to remote selling, and 65% of decision makers are saying this new model is equally or more effective than what they were doing before the pandemic. In order to thrive in this new normal, organizations and their sales teams need to continue to adapt to this new economic reality. This, in turn, means that educators need to prepare their students for this new found way of selling. This panel will walk educators through the changing landscape of sales organizations and how they can best prepare their students for remote selling.
Topics will include:
○ Overview of the remote selling landscape and trends that are driving digital change for organizations.
○ Discussion on how sales organizations/sales teams have changed.
○ Discussion on what hiring managers look for when hiring remote sales teams.
○ Discussion on how educators can best prepare their students for this new virtual selling reality
MODERATOR: Asad Zaman - CEO at Sales Talent Agency
Dan Wardle - VP, Revenue at Vidyard
Vanessa Brangwyn - CCO/CRO at Achievers
David Sevitt - Head of Public Partnerships (Canada) at Shopify
PANEL DISCUSSION#2: MAKING A CAREER IN SALES A FIRST CHOICE VS. A LAST RESORT
While the path to a professional selling career can be varied and sometimes unexpected, sales professionals continue to be one of the most in demand roles for firms in Canada for the past 10 years according to Conference Board of Canada. How can today’s educators inspire students to consider a sales career as a first choice instead of a last resort?
Join us and our mixed panel of senior industry sales management professionals and recent alumni working in sales to discuss and share further.
MODERATOR: Jeremy Legg, Professor, Coordinator Business Development & Sales Post-Grad, Conestoga College
Industry: Shannon Hall CSP, VP of Sales, Dustbane Products Limited
Alumni: Tyler Spence, Territory Sales Manager, Solink
Alumni: Sara Barnoski, Email and Content Marketing, HealthCraft Group