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Canadian Sales Educators Symposium 2021
June 1st, 2nd and 3rd, 2021
IN PARTNERSHIP WITH
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BY INVITATION
 
ABOUT THE SYMPOSIUM

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Limited

'Virtual' Seats

Practical

Takeways

Keynotes

Panel Discussions

Breakout Sessions

The Canadian Sales Educators Symposium is a one-of-a-kind experience that brings educators and industry together to exchange ideas on the trends, technology and techniques to enhance sales education.

 

Our goal is to help post-secondary educators of all experience levels improve their ability to teach sales and deliver strong, relevant, accredited sales curriculum, cultivating a knowledge and respect for the modern craft of professional selling.

This year's theme is SALES REBOOT. Sales educators have all had to rethink and retool their approach to accommodate remote work and learning and the still unfolding mental health issues impacting productivity and engagement. 

 

How has this impacted curriculum, lesson plans, experiential learning, best practices and expectations? How has technology helped and hindered? Sales organizations have been going through their own gyrations. Will those changes impact what educators need to do to prepare students for the sales workplace of the future? What do the students think of this brave new world? Join us and let's find out.

 

WHY ATTEND?
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Take away

tips, tactics and tools.  

 

Every session has a tangible takeaway for participants. From lesson plans to templates, step-by-step guides to 3rd party tools. You will be able to use what you have learned the next day.

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Network

with your tribe. 

 

 

Everyone in attendance will be a passionate advocate of the sales profession in industry or academia. All will be keen to share and exchange ideas to help reinvigorate interest and enthusiasm in sales with institutions and students.

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Connect

with potential partners. 

 

Whether you arrive with a plan or a new idea takes seed through your Symposium experience, you will be connected with potential partners and suppliers that can help you bring those ideas to fruition.

 
Keynotes

Not one, but two amazing keynote speakers...

check it out!

Sessions

Each one is designed to give you a take-home tool that you can use as soon as you shut down your video.

Panels

Peers and pros

tell it like it is.

 
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 VIRTUAL HAPPY HOUR
 
4:45pm - 5:00pm
Piano and Vocals
by Kevin Coates
5:00pm
Welcome from
the CSES'21 Team
5:15pm - 5:30pm
Mixologist Darryl Haus
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2021 SCHEDULE
DAY ONE - Tuesday, June 1st: 4:45pm - 7pm

4:45pm Zoom Doors Open with Kevin Coates on Piano and Vocals

             Sponsored by Fastenal

5:00pm Welcome from the CSES'21 Team

5:15pm Virtual Happy Hour with Mixologist Darryl Haus

             Sponsored by Fastenal

5:30pm Opening Keynote: The State of Sales

             David Jeffrey, Regional Vice-President, Salesforce Canada

             Sponsored by Canadian Professional Sales Association

6:30pm Sneak Peek of Day Two

7:00pm Close of Day One

DAY TWO - Wednesday, June 2nd: 8:45am - 5pm

 

8:45am Zoom Doors Open

9:00am Emerging Sales Skills Post-Covid-19

             Nicholas Crowe, Vice-President, Learning Solutions,  CPSA

9:50am Breakout Sessions (attendees select one synchronous session; all sessions recorded for future viewing)

  • What I Learned Teaching 100+ Hours Online

      Eric Janssen, Faculty @ Ivey School of Business, Western University

  • The Sales Lab Experiment

      Rose Mastnak, Director, Conestoga Entrepreneurship Collective

      Michael Downing, Conestoga Sales Lab Architect

10:40am Break 

10:50am Preparing Students for the Future of Sales with Salesforce

               Kevin Wedeen-Zittle,Trailblazer Connect, Salesforce

               Grant Glaser, Global Director of Enablement Strategy & Innovation, Salesforce.

11:40am LUNCH AND LEARN: Bridging the Experience Gap - Industry Panel

               Moderated by Amanda Bauman, Director, Trailblazer Connect, Salesforce

               Sponsored by Salesforce

12:30pm How to Prepare B2B Sellers for Virtual Sales - Industry Panel

 

  • Moderated by Asad Zaman | Chief Executive Officer of Sales Talent Agency 

  • Panelists: Dan Wardle, VP, Revenue @ Vidyard | Vanessa Brangwyn, CCO/CRO @ Achievers | David Sevitt, Head of Business Development and Global Expansion @ Top Hat

1:30pm Improv for Sales

             Gada Jane, Improv Trainer and Intuitive

2:20pm Break

2:30pm Breakout Sessions (attendees select one synchronous session; all sessions recorded for future viewing)

  • Agile Sales - B2B Customers Expect It

      Sanjay Dhebar, Faculty @ Schulich School of Business, York University

  • How the Pandemic Impacted Professional Sales in Multiple Industries

      Nicole Rourke, Professor, St. Clair College and Author of 7CE ABCs of Relationship         

      Selling and Meghan Clark, Director of Sales Support Planning and Engagement,

      McGraw Hill Canada

 

3:20pm How Simulation Based Learning is Transforming Education

             Imran Mouna, Co-founder, InStage

             Chris Dudley, Director of Entrepreneurship, Seneca College

4:10pm Best Practices Jam

             Rebecca Wakelin, Educational Developer, Algonquin College

             Patrick Charlton, Professor and Coordinator, Algonquin College

5:00pm Close of Day Two

DAY THREE - Thursday, June 3rd: 8:45am - 12pm
 
8:45am Zoom Doors Open
9:00am Panel Discussion: Making a Career in Sales a First Choice vs. a Last Resort
  • Moderated by TBD 

  • Panelists: Shannon Hall CSP, VP of Sales, Dustbane Products Limited | Tyler Spence, Territory Sales Manager, Solink | Sara Barnoski, Email and Content Marketing, HealthCraft Group

9:50am  Ready, Set, Pivot
             David Meyer, Instructor, Fastenal School of Business
10:50am Closing Keynote: Storytelling with Authenticity: The Power of Stories in Life and Sales
               Antonio Michael Downing - Musician. Author. Sales Coach.
11:50am Closing Remarks
12:00pm Close of Symposium 2021

Click for More Details >

 
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 OPENING KEYNOTE
David Jeffrey
Regional VP, Salesforce Canada
 
 
CLOSING KEYNOTE
Antonio Michael Downing
Musician. Author. Sales Coach.
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GET READY FOR A

IN PARTNERSHP WITH
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3 DAYS | FREE
BY INVITATION
 
 

Contact the Symposium Co-directors

 

Rose Mastnak

Conestoga College

rmastnak@conestogac.on.ca

Patrick Charlton

Algonquin College School of Business

charltp@algonquincollege.com

WANT TO FIND OUT MORE?