Canadian Sales Educators Symposium 2021
June 1st, 2nd and 3rd, 2021
IN PARTNERSHIP WITH
ABOUT THE SYMPOSIUM
The Canadian Sales Educators Symposium is a one-of-a-kind experience that brings educators and industry together to exchange ideas on the trends, technology and techniques to enhance sales education.
Our goal is to help post-secondary educators of all experience levels improve their ability to teach sales and deliver strong, relevant, accredited sales curriculum, cultivating a knowledge and respect for the modern craft of professional selling.
This year's theme is SALES REBOOT. Sales educators have all had to rethink and retool their approach to accommodate remote work and learning and the still unfolding mental health issues impacting productivity and engagement.
How has this impacted curriculum, lesson plans, experiential learning, best practices and expectations? How has technology helped and hindered? Sales organizations have been going through their own gyrations. Will those changes impact what educators need to do to prepare students for the sales workplace of the future? What do the students think of this brave new world? Join us and let's find out.
tips, tactics and tools.
Every session has a tangible takeaway for participants. From lesson plans to templates, step-by-step guides to 3rd party tools. You will be able to use what you have learned the next day.
with your tribe.
Everyone in attendance will be a passionate advocate of the sales profession in industry or academia. All will be keen to share and exchange ideas to help reinvigorate interest and enthusiasm in sales with institutions and students.
with potential partners.
Whether you arrive with a plan or a new idea takes seed through your Symposium experience, you will be connected with potential partners and suppliers that can help you bring those ideas to fruition.
VIRTUAL HAPPY HOUR
4:45pm - 5:00pm
Piano and Vocals
by Kevin Coates
the CSES'21 Team
5:15pm - 5:30pm
Mixologist Darryl Haus
DAY ONE - Tuesday, June 1st: 4:45pm - 7pm
4:45pm Zoom Doors Open with Kevin Coates on Piano and Vocals
Sponsored by Fastenal
5:00pm Welcome from the CSES'21 Team
5:15pm Virtual Happy Hour with Mixologist Darryl Haus
Sponsored by Fastenal
5:30pm Opening Keynote: The State of Sales
David Jeffrey, Regional Vice-President, Salesforce Canada
Sponsored by Canadian Professional Sales Association
6:30pm Sneak Peek of Day Two
7:00pm Close of Day One
DAY TWO - Wednesday, June 2nd: 8:45am - 5pm
8:45am Zoom Doors Open
9:00am Emerging Sales Skills Post-Covid-19
Nicholas Crowe, Vice-President, Learning Solutions, CPSA
9:50am Breakout Sessions (attendees select one synchronous session; all sessions recorded for future viewing)
What I Learned Teaching 100+ Hours Online
Eric Janssen, Faculty @ Ivey School of Business, Western University
The Sales Lab Experiment
Rose Mastnak, Director, Conestoga Entrepreneurship Collective
Michael Downing, Conestoga Sales Lab Architect
10:50am Preparing Students for the Future of Sales with Salesforce
Kevin Wedeen-Zittle,Trailblazer Connect, Salesforce
Grant Glaser, Global Director of Enablement Strategy & Innovation, Salesforce.
11:40am LUNCH AND LEARN: Bridging the Experience Gap - Industry Panel
Moderated by Amanda Bauman, Director, Trailblazer Connect, Salesforce
Sponsored by Salesforce
12:30pm How to Prepare B2B Sellers for Virtual Sales - Industry Panel
Moderated by Asad Zaman | Chief Executive Officer of Sales Talent Agency
Panelists: Dan Wardle, VP, Revenue @ Vidyard | Vanessa Brangwyn, CCO/CRO @ Achievers | David Sevitt, Head of Business Development and Global Expansion @ Top Hat
1:30pm Improv for Sales
Gada Jane, Improv Trainer and Intuitive
2:30pm Breakout Sessions (attendees select one synchronous session; all sessions recorded for future viewing)
Agile Sales - B2B Customers Expect It
Sanjay Dhebar, Faculty @ Schulich School of Business, York University
How the Pandemic Impacted Professional Sales in Multiple Industries
Nicole Rourke, Professor, St. Clair College and Author of 7CE ABCs of Relationship
Selling and Meghan Clark, Director of Sales Support Planning and Engagement,
McGraw Hill Canada
3:20pm How Simulation Based Learning is Transforming Education
Imran Mouna, Co-founder, InStage
Chris Dudley, Director of Entrepreneurship, Seneca College
4:10pm Best Practices Jam
Rebecca Wakelin, Educational Developer, Algonquin College
Patrick Charlton, Professor and Coordinator, Algonquin College
5:00pm Close of Day Two
DAY THREE - Thursday, June 3rd: 8:45am - 12pm
8:45am Zoom Doors Open
9:00am Panel Discussion: Making a Career in Sales a First Choice vs. a Last Resort
Moderated by TBD
Panelists: Shannon Hall CSP, VP of Sales, Dustbane Products Limited | Tyler Spence, Territory Sales Manager, Solink | Sara Barnoski, Email and Content Marketing, HealthCraft Group
9:50am Ready, Set, Pivot
David Meyer, Instructor, Fastenal School of Business
10:50am Closing Keynote: Storytelling with Authenticity: The Power of Stories in Life and Sales
Antonio Michael Downing - Musician. Author. Sales Coach.
11:50am Closing Remarks
12:00pm Close of Symposium 2021
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